Customer Relationship Management

Understanding Lead Nurturing in Schools

In this blog post, we define lead nurturing and explain how it can be applied to K-12 school marketing to improve relationships and increase conversions.

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Education

4 Inspiring TED Talks for Passionate Educators

Just in case you're in need of some motivation, here's 4 of our all-time favourite TED Talks from some of the most inspirational educators across the globe.

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Online Enrolments

Understanding the Enrolment Customer Journey

We explain what a customer journey is for a school and how understanding it can improve your school’s online marketing.

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Digital Marketing

5 Excellent Networks to Share Your School's Blog Content

When you're particularly proud of a piece of content, you should shout it from the rooftops! Thankfully, these sites and platforms exist -- here are five excellent networks to share your school's blog content.

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Digital Marketing

5 Marketing Stats That Will Affect Your School in 2019 -- and What to Do About Them

Not sure where to focus your marketing efforts in 2019? Check out our updated statistics to consider when you plan your strategy this year.

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Digital Marketing

How to Nail Your Meta Title and Description

Meta information is a crucial yet overlooked part of every post you publish. Learn how to nail your meta title and description with these simple hints!

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Digital Marketing

Why Personas Are The Key To Boosting Parent Engagement

Do you want to take your school's communication strategy to the next level, boost parent engagement, and grow enrolments? The answer is simple: it all comes down to creating personas.

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Digital Marketing

20 Creative Blog Topics for Schools

It's easy to let your blog habits go a bit stale, which is why we've come up with some exciting new ideas for you! Here are 20 creative blog topics for schools you should write on today.

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Social Media

The Right Social Networks for Your School

This blog post will take a closer look at popular social media channels so you can make a more informed decision about which ones are right for your school.

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